100 BON is the first French Maison to dedicate itself to the world of 100% natural fragrances.
100 BON, from the French “sent bon”, which tastes good, revisits the world of perfumery by turning to a consumer who is increasingly aware and attentive to ethical and sustainable themes.
Born in 2017 in Grasse – also known as the city of perfume – the 100 BON fragrance brand is characterized by raw materials of the highest quality and for a secret ingredient that is as unique as it is essential: the love for nature and the environment. 100% natural perfumes, without petrolatum, artificial colors or other synthetic ingredients. The alcohol at the base of olfactory creations is organic and comes from wheat. Unique and original compositions created by expert noses, able to re-interpret the ingredients available to natural perfumery – only 300 compared to the 3000 employed in the classic perfume industry – in an effluvium of aromas with authentic notes.
100 BON products are 100% natural, refillable and accessible in terms of price. Always with a view of love for the land and respect for the environment, 100BON packaging is elegant, but essential and recyclable. 14 references that can be made even more unique and personal by vaporising different combinations of these magnificent concentrates, playing with more overlaps of fragrances up to dressing “their own perfume”.